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Si tienes un negocio que no te da suficientes ganancias, que no produce el dinero que debe producir para que puedas tener la vida que has deseado, ese negocio prácticamente es un hobby. Si quieres convertirlo en un negocio exitoso, con una buena cantidad de clientes, con ventas en ascenso, ingresos sólidos que vayan aumentando, necesitas conocer las 5 claves con las que podrás incrementar tus ventas. Se trata de acciones que debes implementar para mayor efectividad.
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Primera Clave: Ten una buena oferta
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La primera clave que debes tener presente es nunca hacer una publicidad sin una oferta. De nada sirve una publicidad si no ofreces una oferta atractiva, es como anunciar un producto sin sentido. Una manera de presentar ofertas en tus publicidades es brindar información de valor gratuita que esté relacionada con tu producto o servicio, información que les haga darse cuenta a los clientes potenciales que necesitan conocer más y tener lo que ofreces.
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Segunda Clave: Obtén información de tus clientes
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En segundo lugar debes obtener información de contacto de tus clientes potenciales. Esta información te permitirá hacerles seguimiento. Establecer estrategias de marketing, enviarles tus ofertas especiales para que se mantengan enterados de todo lo nuevo que ofreces. Obtener la información de contacto de tus clientes potenciales te ayudará en el paso de crear una comunidad, lo cual es muy útil para incrementar tus ventas.
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Tercera Clave: Enfócate en tu nicho específico
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Debes conocer tu mercado, tu cliente ideal. Sin una idea de qué es lo que espera, necesita y anhela tu cliente ideal será muy difícil que tus ventas sean efectivas. Por esa razón haz un estudio del mercado, delimita y segmenta tu cliente ideal
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Cuarta Clave: Propuesta única de ventas
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Debes promocionar tu Propuesta Única de Venta, también llamada Propuesta Distinta de Venta. Lograrás atraer un buen número de clientes e incrementar tus ventas si les ofreces beneficios únicos, algo que ellos no podrán obtener con otros productos y servicios. Eso te hará resaltar entre la competencia y te convertirás en la opción preferencial de tus clientes.
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Quinta Clave: Evaluación Constante
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La quinta y última clave es evaluar constantemente tu desempeño y tu negocio. Probar nuevas estrategias, implementar nuevas formas de hacer las cosas. Dentro de esta clave voy a darte un tip que te ayudará a ponerla en práctica.
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Aplica la ley de Pareto a la acción de evaluar nuevas alternativas. Invierte el 80% de tu presupuesto parta aplicar campañas de publicidad de la forma que siempre te han funcionado, y el otro 20% inviértelo en nuevas formas para descubrir otras que pueden darte aún mejores resultados
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Incrementar tus ventas requiere esfuerzo
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Si quieres incrementar tus ventas, estas 5 claves que te he presentado son claves para que puedas comenzar a alcanzar ese objetivo. Sin embargo, tienes que estar clara en una cosa: NO HAY UNA FÓRMULA MÁGICA PARA HACERTE MILLONARIA. Si quieres incrementar tus metas, debes esforzarte y poner todo el empeño del mundo en poder lograrlo.
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Todas estas claves te ayudarán a impulsar tus ventas poderosamente. Si las aplicas con constancia podrás conseguir posicionar tu marca personal. Estas claves son solamente la punta del iceberg para el desarrollo de tus negocios. Si quieres conocer más acerca del emprendimiento personal, has llegado al lugar indicado. Hay algo para ti.
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Si quieres potenciar tu emprendimiento la mejor forma de hacerlo es con la creación de una marca personal que pueda identificarte y especialmente distinguirte por encima de la competencia. Si quieres iniciar tu marca o quieres potenciar la quie ya tienes a nuevos niveles, quiero invitarte a una Clase Maestra llamada 5 pasos para montar tu marca personal.
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Sí quieres asistir a la clase magistral. puedes hacerlo a través del siguiente enlace:
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#_form_35_._inline-style button._inline-style { position:relative; top:27px; }<!– [et_pb_line_break_holder] –> #_form_35_._inline-style p { margin:0; }<!– [et_pb_line_break_holder] –> #_form_35_._inline-style ._button-wrapper { position:relative; margin:27px 12.5px 0 20px; }<!– [et_pb_line_break_holder] –> #_form_35_ ._form-thank-you { position:relative; left:0; right:0; text-align:center; font-size:18px; }<!– [et_pb_line_break_holder] –> @media all and (min-width:320px) and (max-width:667px) { #_form_35_._inline-form._inline-style ._inline-style._button-wrapper { margin-top:20px !important; margin-left:0 !important; }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –></style><!– [et_pb_line_break_holder] –><form method=”POST” action=”https://marielysavila.activehosted.com/proc.php” id=”_form_35_” class=”_form _form_35 _inline-form _dark” novalidate><!– [et_pb_line_break_holder] –> <input type=”hidden” name=”u” value=”35″ /><!– [et_pb_line_break_holder] –> <input type=”hidden” name=”f” value=”35″ /><!– [et_pb_line_break_holder] –> <input type=”hidden” name=”s” /><!– [et_pb_line_break_holder] –> <input type=”hidden” name=”c” value=”0″ /><!– [et_pb_line_break_holder] –> <input type=”hidden” name=”m” value=”0″ /><!– [et_pb_line_break_holder] –> <input type=”hidden” name=”act” value=”sub” /><!– [et_pb_line_break_holder] –> <input type=”hidden” name=”v” value=”2″ /><!– [et_pb_line_break_holder] –> <div class=”_form-content”><!– [et_pb_line_break_holder] –> <div class=”_form_element _x65334329 _full_width _clear” ><!– [et_pb_line_break_holder] –> <div class=”_form-title”><!– [et_pb_line_break_holder] –> ¿Deseas emprender con éxito?<!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”_form_element _x18403256 _full_width _clear” ><!– [et_pb_line_break_holder] –><br> <!– [et_pb_line_break_holder] –><div class=”_html-code”><!– [et_pb_line_break_holder] –> <p><!– [et_pb_line_break_holder] –> <strong>En mi libro Secretos de un Emprendimiento Exitoso revelo gratuitamente<!– [et_pb_line_break_holder] –>todo lo que necesitas saber para dar un giro de 180 grados a tus negocios.<!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”_form_element _x34259118 _full_width ” ><!– [et_pb_line_break_holder] –> <label class=”_form-label”><!– [et_pb_line_break_holder] –> Nombre completo<!– [et_pb_line_break_holder] –> </label><!– [et_pb_line_break_holder] –> <div class=”_field-wrapper”><!– [et_pb_line_break_holder] –> <input type=”text” name=”fullname” placeholder=”Ingresa tu nombre completo” /><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”_form_element _x16677092 _full_width ” ><!– [et_pb_line_break_holder] –> <label class=”_form-label”><!– [et_pb_line_break_holder] –> Correo electrónico*<!– [et_pb_line_break_holder] –> </label><!– [et_pb_line_break_holder] –> <div class=”_field-wrapper”><!– [et_pb_line_break_holder] –> <input type=”text” name=”email” placeholder=”Ingresa tu correo electrónico” required/><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”_button-wrapper _full_width”><!– [et_pb_line_break_holder] –> <button id=”_form_35_submit” class=”_submit” type=”submit”><!– [et_pb_line_break_holder] –> Enviar<!– [et_pb_line_break_holder] –> </button><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”_clear-element”><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”_form-thank-you” style=”display:none;”><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </form><script type=”text/javascript”><!– [et_pb_line_break_holder] –>window._show_thank_you = function(id, message, 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element.addEventListener(event, func);<!– [et_pb_line_break_holder] –> } else {<!– [et_pb_line_break_holder] –> var oldFunc = element['on' + event];<!– [et_pb_line_break_holder] –> element['on' + event] = function() {<!– [et_pb_line_break_holder] –> oldFunc.apply(this, arguments);<!– [et_pb_line_break_holder] –> func.apply(this, arguments);<!– [et_pb_line_break_holder] –> };<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> var _removed = false;<!– [et_pb_line_break_holder] –> var form_to_submit = document.getElementById('_form_35_');<!– [et_pb_line_break_holder] –> var allInputs = form_to_submit.querySelectorAll('input, select, textarea'), tooltips = [], submitted = false;<!– [et_pb_line_break_holder] –> var remove_tooltips = function() {<!– [et_pb_line_break_holder] –> for (var i = 0; i < tooltips.length; i++) {<!– [et_pb_line_break_holder] –> tooltips[i].tip.parentNode.removeChild(tooltips[i].tip);<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> tooltips = [];<!– [et_pb_line_break_holder] –> };<!– [et_pb_line_break_holder] –> var remove_tooltip = function(elem) {<!– [et_pb_line_break_holder] –> for (var i = 0; i < tooltips.length; i++) {<!– [et_pb_line_break_holder] –> if (tooltips[i].elem === elem) {<!– [et_pb_line_break_holder] –> tooltips[i].tip.parentNode.removeChild(tooltips[i].tip);<!– [et_pb_line_break_holder] –> tooltips.splice(i, 1);<!– [et_pb_line_break_holder] –> return;<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> };<!– [et_pb_line_break_holder] –> var create_tooltip = function(elem, text) {<!– [et_pb_line_break_holder] –> var tooltip = document.createElement('div'), arrow = document.createElement('div'), inner = document.createElement('div'), new_tooltip = {};<!– [et_pb_line_break_holder] –> if (elem.type != 'radio' && elem.type != 'checkbox') {<!– [et_pb_line_break_holder] –> tooltip.className = '_error';<!– [et_pb_line_break_holder] –> arrow.className = '_error-arrow';<!– [et_pb_line_break_holder] –> inner.className = '_error-inner';<!– [et_pb_line_break_holder] –> inner.innerHTML = text;<!– [et_pb_line_break_holder] –> tooltip.appendChild(arrow);<!– [et_pb_line_break_holder] –> tooltip.appendChild(inner);<!– [et_pb_line_break_holder] –> elem.parentNode.appendChild(tooltip);<!– [et_pb_line_break_holder] –> } else {<!– [et_pb_line_break_holder] –> tooltip.className = '_error-inner _no_arrow';<!– [et_pb_line_break_holder] –> tooltip.innerHTML = text;<!– [et_pb_line_break_holder] –> elem.parentNode.insertBefore(tooltip, elem);<!– [et_pb_line_break_holder] –> new_tooltip.no_arrow = true;<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> new_tooltip.tip = tooltip;<!– [et_pb_line_break_holder] –> new_tooltip.elem = elem;<!– [et_pb_line_break_holder] –> tooltips.push(new_tooltip);<!– [et_pb_line_break_holder] –> return new_tooltip;<!– [et_pb_line_break_holder] –> };<!– [et_pb_line_break_holder] –> var resize_tooltip = function(tooltip) {<!– [et_pb_line_break_holder] –> var rect = tooltip.elem.getBoundingClientRect();<!– [et_pb_line_break_holder] –> var doc = document.documentElement, scrollPosition = rect.top – ((window.pageYOffset || doc.scrollTop) – (doc.clientTop || 0));<!– [et_pb_line_break_holder] –> if (scrollPosition < 40) {<!– [et_pb_line_break_holder] –> tooltip.tip.className = tooltip.tip.className.replace(/ ?(_above|_below) ?/g, '') + ' _below';<!– [et_pb_line_break_holder] –> } else {<!– [et_pb_line_break_holder] –> tooltip.tip.className = tooltip.tip.className.replace(/ ?(_above|_below) ?/g, '') + ' _above';<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> };<!– [et_pb_line_break_holder] –> var resize_tooltips = function() {<!– [et_pb_line_break_holder] –> if (_removed) return;<!– [et_pb_line_break_holder] –> for (var i = 0; i < tooltips.length; i++) {<!– [et_pb_line_break_holder] –> if (!tooltips[i].no_arrow) resize_tooltip(tooltips[i]);<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> };<!– [et_pb_line_break_holder] –> var validate_field = function(elem, remove) {<!– [et_pb_line_break_holder] –> var tooltip = null, value = elem.value, no_error = true;<!– [et_pb_line_break_holder] –> remove ? remove_tooltip(elem) : false;<!– [et_pb_line_break_holder] –> if (elem.type != 'checkbox') elem.className = elem.className.replace(/ ?_has_error ?/g, '');<!– [et_pb_line_break_holder] –> if (elem.getAttribute('required') !== null) {<!– [et_pb_line_break_holder] –> if (elem.type == 'radio' || (elem.type == 'checkbox' && /any/.test(elem.className))) {<!– [et_pb_line_break_holder] –> var elems = form_to_submit.elements[elem.name];<!– [et_pb_line_break_holder] –> no_error = false;<!– [et_pb_line_break_holder] –> for (var i = 0; i < elems.length; i++) {<!– [et_pb_line_break_holder] –> if (elems[i].checked) no_error = true;<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> if (!no_error) {<!– [et_pb_line_break_holder] –> tooltip = create_tooltip(elem, “Please select an option.”);<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> } else if (elem.type =='checkbox') {<!– [et_pb_line_break_holder] –> var elems = form_to_submit.elements[elem.name], found = false, err = [];<!– [et_pb_line_break_holder] –> no_error = true;<!– [et_pb_line_break_holder] –> for (var i = 0; i < elems.length; i++) {<!– [et_pb_line_break_holder] –> if (elems[i].getAttribute('required') === null) continue;<!– [et_pb_line_break_holder] –> if (!found && elems[i] !== elem) return true;<!– [et_pb_line_break_holder] –> found = true;<!– [et_pb_line_break_holder] –> elems[i].className = elems[i].className.replace(/ ?_has_error ?/g, '');<!– [et_pb_line_break_holder] –> if (!elems[i].checked) {<!– [et_pb_line_break_holder] –> no_error = false;<!– [et_pb_line_break_holder] –> elems[i].className = elems[i].className + ' _has_error';<!– [et_pb_line_break_holder] –> err.push(“Checking %s is required”.replace(“%s”, elems[i].value));<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> if (!no_error) {<!– [et_pb_line_break_holder] –> tooltip = create_tooltip(elem, err.join('<br/>'));<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> } else if (elem.tagName == 'SELECT') {<!– [et_pb_line_break_holder] –> var selected = true;<!– [et_pb_line_break_holder] –> if (elem.multiple) {<!– [et_pb_line_break_holder] –> selected = false;<!– [et_pb_line_break_holder] –> for (var i = 0; i < elem.options.length; i++) {<!– [et_pb_line_break_holder] –> if (elem.options[i].selected) {<!– [et_pb_line_break_holder] –> selected = true;<!– [et_pb_line_break_holder] –> break;<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> } else {<!– [et_pb_line_break_holder] –> for (var i = 0; i < elem.options.length; i++) {<!– [et_pb_line_break_holder] –> if (elem.options[i].selected && !elem.options[i].value) {<!– [et_pb_line_break_holder] –> selected = false;<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> if (!selected) {<!– [et_pb_line_break_holder] –> no_error = false;<!– [et_pb_line_break_holder] –> tooltip = create_tooltip(elem, “Please select an option.”);<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> } else if (value === undefined || value === null || value === '') {<!– [et_pb_line_break_holder] –> elem.className = elem.className + ' _has_error';<!– [et_pb_line_break_holder] –> no_error = false;<!– [et_pb_line_break_holder] –> tooltip = create_tooltip(elem, “This field is required.”);<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> if (no_error && elem.name == 'email') {<!– [et_pb_line_break_holder] –> if (!value.match(/^[\+_a-z0-9-'&=]+(\.[\+_a-z0-9-']+)*@[a-z0-9-]+(\.[a-z0-9-]+)*(\.[a-z]{2,})$/i)) {<!– [et_pb_line_break_holder] –> elem.className = elem.className + ' _has_error';<!– [et_pb_line_break_holder] –> no_error = false;<!– [et_pb_line_break_holder] –> tooltip = create_tooltip(elem, “Enter a valid email address.”);<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> if (no_error && /date_field/.test(elem.className)) {<!– [et_pb_line_break_holder] –> if (!value.match(/^\d\d\d\d-\d\d-\d\d$/)) {<!– [et_pb_line_break_holder] –> elem.className = elem.className + ' _has_error';<!– [et_pb_line_break_holder] –> no_error = false;<!– [et_pb_line_break_holder] –> tooltip = create_tooltip(elem, “Enter a valid date.”);<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> tooltip ? resize_tooltip(tooltip) : false;<!– [et_pb_line_break_holder] –> return no_error;<!– [et_pb_line_break_holder] –> };<!– [et_pb_line_break_holder] –> var needs_validate = function(el) {<!– [et_pb_line_break_holder] –> return el.name == 'email' || el.getAttribute('required') !== null;<!– [et_pb_line_break_holder] –> };<!– [et_pb_line_break_holder] –> var validate_form = function(e) {<!– [et_pb_line_break_holder] –> var err = form_to_submit.querySelector('._form_error'), no_error = true;<!– [et_pb_line_break_holder] –> if (!submitted) {<!– [et_pb_line_break_holder] –> submitted = true;<!– [et_pb_line_break_holder] –> for (var i = 0, len = allInputs.length; i < len; i++) {<!– [et_pb_line_break_holder] –> var input = allInputs[i];<!– [et_pb_line_break_holder] –> if (needs_validate(input)) {<!– [et_pb_line_break_holder] –> if (input.type == 'text') {<!– [et_pb_line_break_holder] –> addEvent(input, 'input', function() {<!– [et_pb_line_break_holder] –> validate_field(this, true);<!– [et_pb_line_break_holder] –> });<!– [et_pb_line_break_holder] –> } else if (input.type == 'radio' || input.type == 'checkbox') {<!– [et_pb_line_break_holder] –> (function(el) {<!– [et_pb_line_break_holder] –> var radios = form_to_submit.elements[el.name];<!– [et_pb_line_break_holder] –> for (var i = 0; i < radios.length; i++) {<!– [et_pb_line_break_holder] –> addEvent(radios[i], 'click', function() {<!– [et_pb_line_break_holder] –> validate_field(el, true);<!– [et_pb_line_break_holder] –> });<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> })(input);<!– [et_pb_line_break_holder] –> } else if (input.tagName == 'SELECT') {<!– [et_pb_line_break_holder] –> addEvent(input, 'change', function() {<!– [et_pb_line_break_holder] –> validate_field(input, true);<!– [et_pb_line_break_holder] –> });<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> remove_tooltips();<!– [et_pb_line_break_holder] –> for (var i = 0, len = allInputs.length; i < len; i++) {<!– [et_pb_line_break_holder] –> var elem = allInputs[i];<!– [et_pb_line_break_holder] –> if (needs_validate(elem)) {<!– [et_pb_line_break_holder] –> validate_field(elem) ? true : no_error = false;<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> if (!no_error && e) {<!– [et_pb_line_break_holder] –> e.preventDefault();<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> resize_tooltips();<!– [et_pb_line_break_holder] –> return no_error;<!– [et_pb_line_break_holder] –> };<!– [et_pb_line_break_holder] –> addEvent(window, 'resize', resize_tooltips);<!– [et_pb_line_break_holder] –> addEvent(window, 'scroll', resize_tooltips);<!– [et_pb_line_break_holder] –> window._old_serialize = null;<!– [et_pb_line_break_holder] –> if (typeof serialize !== 'undefined') window._old_serialize = window.serialize;<!– [et_pb_line_break_holder] –> _load_script(“//d3rxaij56vjege.cloudfront.net/form-serialize/0.3/serialize.min.js”, function() {<!– [et_pb_line_break_holder] –> window._form_serialize = window.serialize;<!– [et_pb_line_break_holder] –> if (window._old_serialize) window.serialize = window._old_serialize;<!– [et_pb_line_break_holder] –> });<!– [et_pb_line_break_holder] –> var form_submit = function(e) {<!– [et_pb_line_break_holder] –> e.preventDefault();<!– [et_pb_line_break_holder] –> if (validate_form()) {<!– [et_pb_line_break_holder] –> var serialized = _form_serialize(document.getElementById('_form_35_'));<!– [et_pb_line_break_holder] –> var err = form_to_submit.querySelector('._form_error');<!– [et_pb_line_break_holder] –> err ? err.parentNode.removeChild(err) : false;<!– [et_pb_line_break_holder] –> _load_script('https://marielysavila.activehosted.com/proc.php?' + serialized + '&jsonp=true');<!– [et_pb_line_break_holder] –> }<!– [et_pb_line_break_holder] –> return false;<!– [et_pb_line_break_holder] –> };<!– [et_pb_line_break_holder] –> addEvent(form_to_submit, 'submit', form_submit);<!– [et_pb_line_break_holder] –>})();<!– [et_pb_line_break_holder] –><!– [et_pb_line_break_holder] –></script>[/et_pb_code][/et_pb_column][/et_pb_row][/et_pb_section]